Why We’ve Fallen for the New Dinkum Dolls
Whether your little one dreams of magical forests or high-flying adventures, these new Dinkum Dolls by Olli Ella are ready to become their new best friend.

Meet the Rainbow Realm Crew
These are not your ordinary dolls. Each Dinkum Doll is a soft, posable plush companion designed to nurture empathy and encourage hours of role-play. Meet the three new characters who have joined us from the Rainbow Realm:
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Fairy Evie: The ultimate social butterfly! With her shimmering fairy wings and her very own magnetic flower wand, Evie is always looking for a reason to celebrate. She is perfect for children who love storytelling, vibrant colours, and adding a little extra magic to the everyday.
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Unicorn Nova: Bold, bright, and brilliantly imaginative. Nova brings big energy and even bigger dreams to every playtime. Dressed in her glittery unicorn outfit, she is the perfect companion for children who love to dream big and embark on grand, mythical adventures.
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Dragon Griffin: Don’t let the dragon wings fool you—Griffin is a soft-hearted protector of the Rainbow Realm! With his adorable dragon onesie and his magnetic potion bottle, he is the sweetest friend for nurturing little ones who love to care for "mythical creatures."
They’re Actually Made for Playing
They’re fully posable, which sounds like a small detail, but it changes how a child plays. They can sit at a table, stand up, or curl up for a nap. They aren't rigid plastic. They’re made from a soft cotton, so when your child wants a comfort object to hold while watching a movie or drifting off to sleep, it actually feels like a soft toy—not a hard toy.
The "Magnetic" Detail
We’ve all seen dolls where the accessories are lost within ten minutes. The clever thing about the Dinkum Dolls by Olli Ella range is the magnets hidden in the hands and mouth.
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Fairy Evie holds her flower wand.
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Unicorn Nova keeps her little cloud purse close.
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Dragon Griffin has his own potion bottle.
It’s one of those quiet, smart design choices that makes the doll feel interactive without needing batteries or noise.
If you’re looking for a gift that’s actually going to stick around, we think these are a wonderful choice. You can have a browse through the new Dinkum Dolls range here and see if any of them feel like the right match for your little one.